In this episode, Tobi sits down with two giants of the care sector, Professor Martin Green OBE from Care England, and Vic Raynor OBE from the National Care Forum. They discuss the characteristics of an ideal care business, including the benefits of adopting a not-for-profit model. The conversation delves into the public perceptions of care and the importance of innovation in the sector.

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The guests share their expert insights into trends and successful out of the box ideas they’re seeing, including the role of technology in improving the level of care we can provide. This episode provides valuable perspectives for new and established care providers looking to innovate and make a positive impact.

This episode is sponsored by Salesforce. You can download the state of service report mentioned in the episode here.